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Posts Tagged ‘dofollow’

Backlinks are vital for good SEO. Even if you get absolutely everything else right, it is very unlikely that you will make it to the first page without some backlinks. Of course, it can be tricky to get good backlinks, because the best backlinks would come from other sites in your niche. Obviously, the webmasters of those sites are going to see you as a competitor. They won’t be too eager to give you a link that might help you outrank them!

The good news is you can create your own backlinks very easily. There are many easy ways to do this, and you can even hire someone to do this for you for as little as $3 per hour!

One easy way to get backlinks is through article marketing. Article marketing is the process of writing articles and submitting them to websites called article directories. These directories often have very good authority with Google and other search engines, so the articles can rank high, and they can provide very high-quality backlinks.

In exchange for giving the directory free content, you get a link or two back to your site, usually in a section at the end of the article called the resource box. Occasionally the links in resources boxes are tagged with the rel=”nofollow” attribute, which makes them useless for SEO purposes. But you can easily find out whether a particular directory uses this tag by using the Firefox plugin “NoDoFollow” to view the page. Nofollow links are highlighted in pink when using this plugin.

Another easy way to get backlinks is to comment on blogs. Most blogs use the nofollow tag on the links in comments, but you can find blogs that don’t by searching for “dofollow blogs” on Google. This will return several dofollow blog directories where you can find blogs for getting backlinks.

Finally, you can get very easy backlinks by creating small feeder sites on social content sites like Squidoo.com and HubPages.com. These will give you a quick backlink, as well as some additional traffic from people who actually read those feeder pages.

Why is Wikipedia So Popular?

You may have noticed that just about any general search query, you are bound to get Wikipedia in the top 10 results, if not the top 5. Why is Wikipedia so popular then? Why does Google love Wikipedia?

Content is King
Wikipedia relies on the power of its pages. You may have heard the expression “Content is King” somewhere along the track. And this is very true for Wikipedia. With around 40 million search results for Wikipedia in Google, Wikipedia has a lot of content to share.

Wikipedia has authority, it has power, it has web presence. Wikipedia has a huge member base, constantly updating Wikipedia and Google loves updated content. The last thing Google wants to show are stats from 20 years ago in today’s news. Wikipedia delivers updated news. Note when a serious event happens and a day or less later there is an article about it.

When the 2010 eruptions of Eyjafjallajökull happened, Wikipedia had an article, a lengthy article about it. This, being linked from a major article about the Volcanoes of Iceland enforces the power of Wikipedia and how updated it has become. This adds power and control over readers on Google.

Internal Linking
The above is only a part of why Wikipedia is so popular. Ever notice how many links Wikipedia articles link to? Ever notice there are not articles out side of Wikipedia? This content king not only has updated content, but is an articles directory, internally linking to hundreds of its articles per page. As a page gets more popular, that juice is spread amongst all other links, which are dofollow, not the nofollow links. As those linked pages get more popular due to the amount of juice it gets, it then spreads its juice, meaning Wikipedia will rise and continue rising.

You may have noticed I stressed nofollow and dofollow links. The links found within the articles of Wikipedia, ie. the content are dofollow and the references, ie. the footer links, are nofollow. So even if you manage to stuff your own link in somewhere, you won’t get anything out of it. Wikipedia is interlinked, and there is not an external link found.

How can you adapt this on your site? (especially blogs)
The answer is quite simple, though time consuming. Make sure you have nofollow links for links going to other sites. Your advertisers won’t like this, but ranking well in Google and making money needs to be balanced up. If you have a weak page in terms of rankings, target your major pages at that page and before you know it, that page will rank well. Be sure to link each page back to each other and create a web of links. Make sure you do not repeat the same link more once as its not needed and Google draws a line between link spamming and effective search engine tactics.

Overall, the only thing that would bring Wikipedia to its knees is if Google bans them. Wikipedia has left its footprint and they really are the most dominant site in searches.